The repurposing pipeline
Convert the webinar recording (MP4/MOV/WebM) to Markdown. From that one transcript, derive: the blog-post version (post-edit), 5-10 social quotes, an email-course outline, a slide deck refresh, an FAQ from the audience Q&A. The transcript is the substrate; everything else is one prompt away from Claude or ChatGPT.
Q&A separation
Most webinars have a Q&A at the end. The structured output gives you topic-based H2 sections — manually move the Q&A into a separate questions.md if you want to publish those as their own piece (FAQ pages perform well in search).
Multi-presenter webinars
Every presenter's words are captured, but none of them are labelled: we transcribe speech without identifying voices, so a three-presenter webinar reads as one continuous document. The H2 sections at topic shifts are what keep a multi-presenter transcript navigable.